THE SCENARIO
Winebow is a premiere U.S. importer and distributor of an international portfolio of premium quality fine wine, spirits and sake. As a direct importer from 30+ countries, operating distributorships in seven major markets they have one of the most well educated groups of professionals in the industry. And they have made it a priority to educate their consumers on each brand in their sizeable selection. So when they developed their latest label for the much anticipated 24 Knots Pinot Noir from California’s central coast, Lavalobe was tasked to develop a story around the unique geography, climate, and territory necessary to produce a world class wine.
THE SOLUTION
We focused on creating a fresh approach and eye-catching stylized treatment to introduce their new product. Our creative team combined the latest 3D animation and motion graphics techniques to produce an educational video that could engage viewers and pique their interest as well as demonstrate the amazing standard of artisan winemaking in 24 Knots.
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