The Birth of The New Media Agency
Posted on 21. Apr, 2009 by gernotk in Online Distribution, What's New
If you haven’t already heard, there have been a lot of changes here at Lavalobe. You probably know us best for our stunning digital media productions and award-winning broadcast graphics, which just earned us our third straight Emmy nomination in the Graphic Arts category. After following up with some of our clients at the end of 2008, we confirmed that they were very pleased with our work, but also discovered that some weren’t certain about the effectiveness of their digital marketing campaigns. After carefully evaluating the market, and especially the state of the economy, we saw a real opportunity to provide more than just eye-popping graphics for our clients. Long story short, the NEW MEDIA AGENCY was born:
Beginning in January 2009, Lavalobe introduced the expansion of its services. Although we continue to be the leader in digital graphics production, as the New Media Agency we are now at the forefront of social media marketing and mobile app development. The proliferation of Social Media has changed the way the world is communicating, and companies- big or small- have to find new, non-traditional ways to engage with their customers. And that’s through Social Media Channels.
Also in January, we launched Shake It Apps, the mobile entertainment division of Lavalobe. This will be discussed in detail in a later article, but for now please refer to www.ShakeItApps.com for more information.
You might ask: “What is Social Media Marketing and how can it help my company?” Social Media Marketing is promoting your business through social media channels such as Facebook, LinkedIn, Twitter, You Tube, etc. At Lavalobe, we partner with our clients to create and execute social media campaigns to drive relevant traffic to their website. We then summarize a monthly performance report that outlines pageviews, social engagements and interactions with media. If a Social Media Campaign is successfully executed it naturally leads to a higher organic page ranking, which then ultimately drives more traffic to your website and establishes you/your company as a trustworthy resource.
In short: The more people know about your business or product, the more they will talk about it, ultimately buy it, and then share their opinion with others.
Finally, you might say: “I don’t know anything about Facebook and I don’t even know how to get started.” Don’t worry. We are the experts and we are here to help. And the sooner you give us a call, the sooner we can get started on driving more customers to you. So contact Lavalobe today!
