Creative Development
Odds are, since you’re on our website, you have a pretty good idea of what creative development means. So we thought of leaving this section blank, but our creative team wouldn’t stand for it. Then, we asked one of our copywriters, as a member of the creative team, to craft something for this section. He stated, “Listen, I’m working on 3 deadlines here. I can drop everything and write your little blurb, or I can get back to work on the projects that pay the bills. Your call.” Therefore, what we’re left with for this section is to basically say that we develop the full range of creative deliverables (hence “Creative Development”).